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Japan holds Diaper Fashion Show... for adults

Flavor: Fashion , Japan

Japan has one of the world's most rapidly aging societies, and an adult diaper fashion show Thursday proved the country's diaper producers are intent on keeping the elderly clean and dry.

"Diapers are something that people don't want to look at," said Kiyoko Hamada of the Aging Lifestyle Research Center. "But if you make them attractive, then people can learn about them more easily," she said.

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Before the models took over, players at the theater in downtown Tokyo acted out skits instructing viewers how to tell when elderly loved ones need diapers, how to convince them to put them on and how to properly use them.

In one skit, an elderly man shook his head in dismay after his wife pointed out that he wet the bed overnight again.

"Ah, maybe the loose-fitting diapers I use during the day aren't good to use at night," he concluded, leading to a discussion about well-padded nappies made especially for nighttime use.

Like many events in Japan, the show was heavy on detailed information, showing how certain types of diapers suit the bedridden, such as models that can be wrapped around the midsection. Pants-like slip-on diapers, on the other hand, are more suitable for active oldsters.

Speakers blared oldie hits such as "Relax" by Frankie Goes to Hollywood as models jaunted on the stage with diapers pulled on over black tights.

Each model held a number to designate the model of the diaper. Some of the models, all volunteers, playfully shook their hips on the stage.

The crowd of several hundred people included diaper manufacturers, nursing home workers and doctors.

Nursing home caretakers Mitsuru and Aya Habuka watched with rapt attention, exclaiming when diaper models they hadn't seen before were displayed on stage.

"It was great to see so many different types of diapers all in one showing," gushed Aya Habuka, 26. "I learned a lot. This is the first time that diapers are being considered as fashion."


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